Slavoj Zizek, who I quoted a month or so ago here, on the hypocrisy of conscious consumerism.

Do you buy organic apples because you think they taste better or because you’re trying to buy redemption for your own participation in a pernicious capitalist system? In this lecture, compellingly illustrated by the RSA Animate crew, the philosopher Slavoj Zizek criticizes charity and what he calls “cultural capitalism”—think TOMS shoes or Fair Trade coffee—as palliatives that only perpetuate an immoral economic system. (via YMFY, which I love)