GQ Magazine
Challenge:
My work at GQ (Condé Nast) involved reinterpreting creative briefs for leading luxury-brands – or having to develop them from scratch to fit with their planned activations.
Response:
I worked to exacting standards with the highest production values, producing quality work at a high rate, for the main magazines, supplements and events. Most jobs involved pitching and client-handling; some involved travel, online, tablet versions and other moving parts; all were completed to exacting standards and with incredibly high production values.
Results:
Clients such as Smirnoff Black took my work on and used it to develop a series of events – plus rebooked the following year. I sourced ambassadors, developed activations, worked closely with my art director in a happy, productive team that Got A Lot Done.
